Friday, August 9, 2013

The Evolution of Advertising

Our colleagues over at Hubspot have created a handy Slideshare presentation called The Evolution of Advertising. 

Our favorite takeaways: 
- You are more likely to survive a plane crash than click a banner ad.
- In contemporary marketing, being found is key.
- Effective marketing inspires love (we agree). 

If you want a primer on advertising history from the pre-industrial age through this year, you can view and download Hubspot's whole presentation. Below, we've included a one-page advertising timeline to whet your appetite: